Parfium.bg is an e-commerce project built and developed with a focus on scalability, automation, and robust business processes.
The platform is designed to support a large product catalog, dynamic promotions, and high traffic without compromising speed or the user experience.

In the project, we implemented complex supplier management logic, automated order processing, and inventory synchronization. This enables the team to manage daily operations more efficiently and respond quickly to changes in the assortment or market conditions.

The marketing and sales logic is built with growth in mind.
Implemented are a loyalty program and an enhanced promotions system, providing flexibility for campaigns, personalized offers, and long-term customer retention. The platform is integrated with external marketplaces and marketing services, expanding sales channels and increasing brand visibility.

From an operational perspective, the project includes integration with warehouse software, ensuring accurate inventory and faster order processing. Many of the processes are automated, allowing for better control and reduced operational workload.

Parfium.bg is also a project with successful international expansion.
With infrastructure built by us, the platform has expanded into the Romanian and Hungarian markets under the brand Fragranza, with adapted business rules, logic, and cross-market synchronization.

Днес проектът представлява зряла e-commerce система, съчетаваща стабилна техническа основа, автоматизирани процеси и възможност за устойчиво развитие на повече от един пазар.